5 of the Best Twitter Apps You Should Know About

5 of the Best Twitter Apps I Can’t Live Without

Categories: Social Media
Written By: Koka Sexton

After my initial addiction to Twitter, I started becoming fascinated by the growing amount of Twitter applications that were being developed. One of the suggestions I had made about how Twitter can make money was that they charge a fee for validated API applications. I don’t know if they started charging but the recent ‘validation’ of Twitter applications makes me feel much better about using services that I have to identify my credentials through.

Between getting my breaking news updates and talking to friends, Twitter has become a staple in my life. I want to share some of the best Twitter applications that I use on a regular basis.

TwitterFon
TwitterFon is a simple, clean, easy to use, and is a superfast Twitter client for your iPhone and iPod Touch.

TwitterFon is focused on ease of use and 80% of your daily Twitter tasks, such as see your friends/replies/messages timeline, see favorites, and send/reply a tweet. You can also search tweets, get twitter trends, upload photos to twitpic.com, and update your location information.

TwitterFon is my primary iPhone Twitter application.

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Monitter

Monitter is one of my favorite voyeuristic Twitter applications. So simple that a 5 yr old can use it and yet powerful enough to show me who is talking about any topic anywhere in the world. I use Monitter to see what is being said in my city by specifying the distance of search and I open it up for every conversation when I look for information about news topics or when i want to see what is being said about the company I work for.

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Twirl

I have a few different Twitter profiles. Instead of signing into each one individually online, I use Twhirl by Seesmic as a desktop application that can bring up all of the profiles in their own little windows. twhirl is a desktop client for the Twitter microblogging service. Most of the features available on the Twitter website are accessible through twhirl, too.

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Twitter Karma

Keeping an eye on your Twitter Karma is a must for anyone that takes Twitter seriously. Twitter Karma is another very simple site that really hasn’t changed much since I first started using it over a year ago. The interface is easy to use and can perform some basic functions.

See everyone you are following and who follows you. More importantly see who you are following that is not following you back or people that follow you and you have not started tracking their updates. With just these few slices of visibility you can select individuals or groups that you can bulk follow or unfollow. This lets you keep a good Twitter follow ratio.

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Last but not least by far is Twitter Feed.

Twitter feed serves a very simple task. Any RSS feed can be ported into a Twitter stream. An example of this is any new posts to my blog (like this one) will automatically be added to Twitter. This saves me from having to log into Twiter and post the link myself. sure that’s a very simple process but when you look at other Twitter profiles that update hourly with links or other information you can see where the automation becomes very helpful. Some examples are the Mayor of Concord and HyperLocal Edge Twitter profiles.

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Microsoft to integrate Twitter into its CRM

Microsoft to integrate Twitter into its CRM

By Tom Espiner, ZDNet UK
Monday, July 13, 2009 12:01 PM

Microsoft has integrated Twitter functionality into its customer relationship management software.

The company announced on Friday that its Dynamics CRM software will have a 'Social Networking Accelerator' component which will allow companies to monitor what customers are saying on Twitter, and to provide information about products and services based on that data.

In a Microsoft statement, Ovum analyst Warren Wilson said: "In this market, insight into what customers are saying is extremely valuable."

While starting with Twitter, Dynamics CRM will have further social-networking components added to it in future releases. Social Networking Accelerator will be available "in the next few weeks", Microsoft said.

The release lags CRM competitor Salesforce.com, which in March produced software that would integrate Twitter functionality into its Service Cloud offering. Salesforce CRM for Twitter is designed to allow companies to search, monitor and join conversations taking place on Twitter, while using Service Cloud. The Service Cloud software captures and aggregates communications on cloud platforms including Google and Facebook, allowing cloud customer services.

Microsoft faces further competition from CoTweet, a start-up Web-based platform that companies can use to engage with customers on Twitter. CoTweet on Friday announced it had secured US$1.1m in venture funding from firms including Baseline Ventures, Founders Fund, First Round Capital, SV Angel, Maples Investments and Freestyle Capital.

Microsoft also announced on Friday that it will release software to incorporate a sales information distribution component into Dynamics CRM. The 'Partner Relationship Management (PRM) Accelerator' is designed to distribute sales leads and centrally manage sales opportunities across channel partners.

In addition, Dynamics CRM will get Portal Integration Accelerator software. This will have a point-and-click facility that will allow firms to extend business processes to the internet without the need for further Web development.

Communicatie, innovatie en... frustratie: Twitter als PR tool

Twitter als PR tool

Twittering Twitter is inmiddels uitgegroeid tot een fenomeen en eigenlijk niet meer weg te denken als we het over web 2.0 en PR 2.0 hebben. Zoals in elk community – een plaats waar mensen fysiek of virtueel elkaar ontmoeten – zijn er ook voor Twitteraars sociale gedragscodes. Overtreed je deze gedragscodes, dan is de kans groot dat jouw ‘followers’ al gauw ‘unfollowen’.

Gebruik je Twitter ook voor professionele doeleinden, dan geldt deze redenering des te meer: je zal niet alleen jezelf in een negatief daglicht brengen, maar ook je werkgever (of erger nog: je eigen bedrijf).

De voordelen

Bekeken vanuit een bedrijfscommunicatie standpunt, heeft Twitter een reeks belangrijke voordelen ten opzichte van andere, reguliere PR kanalen. In volgorde:

1)    Snelheid: Twitter is sneller dan nieuwssites of blogs en laat toe op slechts enkele seconden nieuws te verspreiden.

2)    Directe communicatie, zowel 1-to-1 als 1-to-many, met dadelijke feedbackmogelijkheid. Twitter is nog invasiever dan mail.

3)    Verspreiding: belangrijke (of leuke) actualiteit kan op enkele minuten de wereld rondgaan (via retweet: het overnemen van de posts van anderen en deze door te sturen naar een nieuwe doelgroep)

4)    Monitoring: het volstaat zich aan te sluiten bij de juiste twitterfeeds en het nieuws komt automatisch bij je binnen. Zo blijf je in real-time op de hoogte van bedrijven, poducten, diensten, of gewoon interessante mensen.

Vanzelfsprekend zal de fervente Twitteraar hier nog een reeks voordelen kunnen aan toevoegen.

De gevaren

Bedrijven kunnen Twitter gebruiken om interactief te communiceren met hun doelgroepen (klanten, stakeholders, pers, ...). Het woord interactief is hier cruciaal: de doelgroepen kunnen reageren op de tweets, en doen dit vaak niet zoals je als bedrijf zou willen. Daarom is het noodzakelijk erg kort op de tweet te spelen, en voldoende resources beschikbaar te hebben om een gepaste opvolging te geven. 

 Ons advies

1)    Denk 7 keer na alvorens Twitter te gebruiken voor commerciële doeleinden. De geïntegreerde communicatiestrategie gemaakt door uw communicatiemensen kan met enkele foute Twitterposts voer voor de kat zijn.

2)    Twitteren als PR tool vereist een duidelijke strategie, vraagt om opvolging (monitoren wat er over jezelf, je bedrijf of product wordt verteld) en een interne policy.

3)    Twitteren is NIET gratis: het kost tijd – en dus ook geld. Zelfs occasionele Twitteraars spenderen al gauw enkele uren per week, louter aan het lezen en opvolgen van de inkomende tweets.

4)    Probeer niet  (alleen) je product of dienst te verkopen via Twitter; dit kan gaan irriteren en zelfs als spam worden gezien. Interesseer mensen voor je product. Als je dan toch een nieuw product wilt aankondigen, wees dan innovatief en denk na over het USP van je product. Probeer volgers dan enthousiast te maken, bijvoorbeeld door slechts een deel van de informatie te geven zodat ze zelf initiatief nemen en vragen gaan stellen.

5)    Wees eerlijk. Twitteraars reageren snel (onder elkaar) als ze onraad ruiken. Twitter over bezigheden, successen, maar ook over tegenslagen en/of teleurstellingen. Zolang je open en eerlijk bent, blijf je echt en nemen stakeholders je ook serieus.

6)     Stel een Social Media Policy op !

 

Bart Van der Leenen

Managing Director Out of the Crowd

Marketing & communicatie voor IT, B2B en technologie

Twitter - If going 2.0 is hard for you - This works #yam

Twitter - If going 2.0 is hard for you - This works

by Rob Paterson

The other side of “Marketing” - head off problems immediately - solve problems immediately.  The NYT offer a great case study today about what this means for the travel industry.

As hotels, airlines and other travel companies line up on Twitter to promote their brands, customers who voice their grievances in the form of tweets are getting surprisingly fast responses for everything from bad airplane seats to poor room service.

Take Tony Wagner, 34, a new-media director for an academic group in Washington. When he found out he wasn’t seated next to his wife and 2-year-old daughter on a JetBlue flight to San Francisco over the Memorial Day weekend, he first called up customer service. But the agent told him to take it up at the gate. So Mr. Wagner indirectly sent JetBlue a message, by posting a plea for help on his Twitter account: “@jetblue Advice to get both parents and 2 yr old seated next to each other on flight later today? Right now only one parent. Full flight.”

Exactly 19 minutes later, JetBlue tweeted back, suggesting they correspond privately, using Twitter’s “direct message” feature: “@tonywagner Please follow us so we may DM!” After a brief exchange, JetBlue flagged his tickets as a priority concern.

Mr. Wagner suspects he received better service because of Twitter’s viral nature. Twitterers habitually “re-tweet” one another’s posts, not unlike forwarding an e-mail message to everyone in your address book. Companies, he said, “want to head off the conversation as quickly as possible,” adding, that “it’s in their best interest to make people who have a pulpit happy.”

JetBlue puts a more positive spin on it. Disgruntled customers “tend to be the biggest opportunities,” said Morgan Johnston, a spokesman for the airline who helps manage its Twitter account, which has more than 770,000 followers. “We can take that person aside and kind of pull them in and say, ‘Hey, you seem to be really upset in front of several hundred or thousand people.’ ”

That might explain why some customers prefer Twittering over contacting customer service directly. “Their reaction time is speedier than being put on hold,” said Sydney Owen, 24, a public relations intern from Chicago who recently tweeted about a Southwest boarding pass she had misplaced and received a nearly immediate response from the airline.

Rules of Engagement for Journalists on Twitter

Rules of Engagement for Journalists on Twitter

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The Guardian apologizes for an inaccurate re-tweet.

Twitter's role in the Iranian election aftermath leaves no doubt about its power as a global, real time, citizen-journalism style news wire service, along with a tool for facilitating dissent, while countering the view of Twitter as simply a zone for egotistical banality. But it also highlighted Twitter's role as a platform and content generator for traditional media outlets, along with some of the key dilemmas being faced by professional journalists in the Twittersphere.

I've been researching the ways in which journalists and traditional media outlets are using Twitter and exploring the ethical dilemmas raised by the clash of the private and the public for journalists in the sphere via interviews with Australian, US and South African journalists. And, while I'm convinced Twitter is now a vital journalistic tool for both reporting events and breaking down barriers between legacy media and its audiences, there are still multiple questions around professional journalists' activities on Twitter that require thoughtful, open debate.

While many journalists recognize Twitter's power as a reporting tool, some news organizations are still reluctant to embrace it while others have issued rules restraining their writers' use of the service. In this third installment of my Mediashift series on the intersection of journalism and Twitter, I'll attempt to determine the rules of engagement for tweeting journalists.

Rules of Engagement

Some media outlets are making tweeting almost compulsory for their journalists but others are much more cautious, or even ban journalists from tweeting on the job. The Wall Street Journal, the New York Times and Bloomberg have all introduced conservative codes of conduct for social media, partly in response to problems resulting from the unique mix of personal and professional information on social media. These policies have been criticized for missing the point of social media -- humanized interaction -- and too rigidly regulating journalists' tweeting.

But in Australia, journo-tweeting is largely unregulated by media outlets. None of the 25 Australian journalists I interviewed for this study (from Fairfax, News Ltd, ABC, ACP, Sky News and a range of smaller outlets) was aware of such a policy in their workplace. According to some of the interviewees, management ignorance could account for the absence of such policies. When asked why he thought his Australian employer didn't have a policy like the WSJ, one journalist responded, "They just don't get it."

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There's growing realization among employers, however, that guidelines may be a helpful adjunct to corporate editorial policies in the brave new world of social media. There's evidence of a policy shift at the powerful Fairfax group, publisher of the Sydney Morning Herald and Melbourne's The Age. Asher Moses (who was at the center of the tweeting controversy featured in part two of this series) indicated that, even though there was no official policy, the company had expectations that he could tweet either for professional or personal use but not both.

And the ABC is currently consulting staff as a precursor to publishing new guidelines.

"I think they're still feeling their way on social networking sites. It's a new world and they're trying to figure out exactly how to approach it," prominent ABC presenter Leigh Sales said.

Newsrooms Blocking Twitter at Work

But some employers are either so afraid of the platform or so disdainful about its journalistic potential that they've tried to bar their reporters from even accessing Twitter in the workplace. The Sydney Star Observer's (SSO) Harley Dennett says he's denied access to both his Facebook and Twitter accounts at work via web filters on office computers.

"The publishing editor said staff can make those contacts in their own time," he explained. "But I get around that by using the Tweetie desktop and iPhone applications. I do so openly and unashamedly."

Nevertheless, Dennett's newspaper happily prints copy generated by his extra-curricular tweeting.

"During news conferences I declare if a story originated from Twitter, but my editor has never verbally acknowledged that," he said. "I can't explain the resistance to popular social media and networking websites. Personally, I would welcome some guidance from my employer on Twitter use, if it made sense at least."

The SSO's policy is clearly a short-sighted and narrow-minded approach to managing the issues raised by journalists' interactions with social networking sites but it's not an isolated example.

Jonathan Ancer, from South Africa's Independent Newspapers group, which publishes Johannesburg's The Star along with other influential titles, plans to use Twitter to help trainee journalists to write with brevity and clarity, but he is also barred from Twitter at work.

"When I tried to log onto Twitter a few days ago, I was surprised to find myself blocked with a note saying my attempt to access porn had been recorded," he said. "I think media companies should open up access to Twitter, Facebook and other social networking platforms because this is where people -- readers, eyeballs, etc. -- are going."

However, while individual journalists with the Independent group may have difficulty accessing Twitter, the company's online publication has a moderately active Twitter account. South Africa's media certainly need to make active use of Twitter ahead of the 2010 soccer World Cup when they'll be seeking the world's eyeballs.

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Australia's national parliament in Canberra where journalists have been granted permission to live-tweet parliamentary sessions.

Meanwhile, in Australia, the Speaker of the Federal Parliament recently approved live tweeting from the floor of the House of Representatives during Question Time via cell or PC. This breaks a decades-long ban on reporting from inside the House. This will likely both enliven political reporting and make it impossible for resistant journalists and media outlets Down Under to continue holding out.

As Twitter becomes entrenched in daily reporting practice, it would seem appropriate for media organizations to update existing editorial guidelines to make them relevant to social media platforms like Twitter. But if they want to bank on the significant benefits that can flow from their participation in the Twittersphere (such as developing new audiences and enhancing traffic to their websites), they will need to ensure their journalists have unfettered access to the site and also be flexible about interactions in the space to encourage reporters to engage in conversations with their followers.

What principles guide J-Twits?

So, for those journalists who tweet according to their own personal code, what principles guide them? For the ABC's Leigh Sales, it's a mix of gut instinct and rules derived from industry experience.

"If I have even the slightest hesitation about posting something, for example, a slightly off-color witticism, I choose not to post it," she said. "I don't post gags about stories on which I may have to report seriously. I don't put any significant personal content on Twitter. I may occasionally say that I've been to a movie or express a like or dislike, but I don't engage in personal chit-chat...I view it as a professional tool."

Dave Earley from Brisbane's Courier Mail has changed his approach since Twitter began hitting the headlines.

"Until Twitter's recent media exposure, my Twitter account had remained relatively unknown in my workplace," he said. "Now that it's on the radar, I'm probably more conscious of what I say."

Early also chooses not to "tweet angry."

"I do try to make sure my tweets are never inflammatory, there's no point setting out to make enemies," he said.

For John Bergin of Sky News, it's a case of common sense and basic training.

"Our journalists receive legal training," he said. "Issues such as defamation, contempt of court, statutory restrictions and so forth should apply as much to the online world as they do in the offline. Obviously, anything that is private and confidential in a newsroom should remain so -- again, common sense and respect for the workplace and its people is paramount."

But Harley Dennett's approach is to tweet independently of his employer. This allows him to publicly criticize his paper and its policies if he desires -- an act which he believes demonstrates transparency and buys him credibility with his followers.

"Increasingly, I'm confident the best model is for the journo to have a direct relationship with their Twitter followers independent of the media outlet that employs him or her," he said. "The spectre of a big media outlet appearing to control what a journo says online would also really hamper that personal quality that Twitter can bring out of a conversation."

Lessons from Iran

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The Green Wave protest in Tehran.

What information on Twitter is fair game for a journalist to report? There needs to be further discussion between media professionals, their employers, journalism academics and social media experts to help navigate this complex territory. But my preliminary views go like this: Although social media etiquette may not recognize a journalist's right to report any material published openly, the reality is that open Twitter accounts are a matter of permanent public record and fair game for journalists. While attribution is vital and it might be polite (but not necessary) to seek the approval of a Twitterer to quote them, I don't see anything unethical about using tweets in mainstream news coverage. However, the locked Twitter account is a more delicate matter. I'd suggest that a locked account amounts to an "off the record" comment which requires permission from the tweeter before re-publishing.

And does re-tweeting (or RT) -- re-publishing someone else's tweet -- equate to giving their tweets your professional stamp of approval if you tweet openly as a practicing journalist? If you are passing on information to your "followers," do you have an obligation to first establish the information's authenticity or acknowledge it as "unconfirmed" -- an obligation many journalists would feel if they were doing the same for a newspaper or broadcaster?

When I raised concerns this week about the practice of tweeters who openly identify as professional journalists re-tweeting without verification, in the context of the indiscriminate dissemination of tweets claiming to emanate from Iran, I found myself engaged in a lively discussion on Twitter. I asserted that when Patrick LaForge, an editor at the New York Times, re-tweeted (without acknowledgement of verification or absence thereof) a list of Iranian tweeters sourced from expert blogger Dave Winer (who had, in turn, passed on the list without verifying its contents) it amounted to an approval of that list, LaForge disagreed. NYU's Jay Rosen then reminded me not to expect open systems like Twitter to behave in the same manner expected of editorial systems.

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Pat LaForge's Twitter page disclaimer.

But while I agree with Rosen, my concern wasn't directed at the unmediated Twittersphere. Rather it was directed at the way journalists approach this flood of information. I'm of the view that professional journalists will be judged more harshly by society if they RT content which later proves to be false -- particularly in the context of a crisis. This goes to their professional credibility and their employer's.

Therefore, while I wouldn't for a minute suggest journalists step back from reporting on social media contributions flowing from zones like Iran, nor from repeating tweets purporting to represent witness accounts -- clearly these are valid contemporary storytelling devices -- I do think they need to critically assess information to the best of their capacity before republishing it and, if there's no way to do so, flag this with "unconfirmed" or some other abbreviated signal that the information has not been substantiated by the journalist.

In many international settings, there are legal as well as ethical imperatives to consider here. If you inadvertently RT a defamatory tweet in Australia, for example, arguing "I was just passing on a link," would not be a defense against a defamation action.

Writing in The Atlantic, Marc Ambinder advises readers to treat the flood of information from Iran like a CIA analyst would -- sifting it and weighing it up. I think that's sage advice for professional journalists operating on Twitter, too. The ABC provided a good example of an appropriate approach to this problem in their online amalgamation of the social media coverage of Iran by simply acknowledging that some of the content was unable to be substantiated. (These issues will be a theme at the #media140 conference to be held in Sydney later this year.)

Top 20 Take Away Tips for Tweeting Journos

1) Think before you tweet -- you can't delete an indiscreet tweet! (Well, you can, but it will survive in Twitter search for three months and it's likely live on as cached copy somewhere.)
2) Think carefully about what you're re-tweeting and acknowledge if it's unsubstantiated.
3) Be an active twit: tweet daily if you want your followers to stick.
4) Determine your Twitter identity.
5) Be human; be honest; be open; be active.
6) Don't lock your account if you want to use Twitter for reporting purposes -- this fosters distrust.
7) Twitter is a community, not just a one-way conversation or broadcast channel -- actively engage.
8) Check if your employer has a social media policy.
9) Be cautious when tweeting about your employer/workplace/colleagues.
10) Be a judicious follower -- don't be stingy but avoid following everyone as your list grows to avoid tweet bombardment.
11) If you quote a tweet, attribute it.
12) Expect your competitors to steal your leads if you tweet about them.
13) Don't tweet while angry or drunk.
14) Avoid racist, sexist, bigoted and otherwise offensive tweets and never abuse a follower.
15) Scrutinize crowdsourced stories closely.
16) Find people to follow. Foster followers by pilfering the lists of other twits.
17) Twitter is a 'time vampire' (via @anne_brand) -- you don't need to keep track of all tweets, so dip in and out through the day.
18) Prevent information overload by using an application such as Tweetdeck.
19) Add applications to your Internet-enabled mobile device to allow live-tweeting on the road.
20) Add value to your tweets with links, Twitpic and other applications for audio and video.

A useful resource: You can find a list of the top 100 Australian media professionals on Twitter compiled by @earleyedition here.

Julie Posetti is an award winning journalist and journalism academic who lectures in radio and television reporting at the University of Canberra, Australia. She's been a national political correspondent, a regional news editor, a TV documentary reporter and presenter on radio and television with the Australian national broadcaster, the ABC. Her academic research centers on talk radio, public broadcasting, political reporting and broadcast coverage of Muslims post-9/11. She blogs at J-Scribe and you can follow her on Twitter.

Green Wave protest photo by Hamed Saber via Flickr

Firebug: Wie man das ultimative Webentwickler-Tool noch besser macht » t3n Magazin

Firebug
Wie man das ultimative Webentwickler-Tool noch besser macht

Falk Hedemann, 19.06.2009 - 12:22 | Keine Kommentare

FirebugDas Open-Source-Firefox-Add-on Firebug ist sicher eines der nützlichsten Tools bei der Entwicklung von Webseiten und für viele Webentwickler nicht mehr wegzudenken. Das Firefox-Addon überzeugt vor allem durch die Arbeit direkt im Browser und der Möglichkeit, Veränderungen am Code in Echtzeit verfolgen zu können. Doch auch Firebug kann man noch besser machen, wie das WebResourcesDepot mit der Vorstellung von 13 Add-ons für Firebug zeigt. Die interessantesten Add-ons wollen wir hier kurz zeigen.

YSlow vs Page Speed - Performance-Werkzeuge

Das Add-on Page Speed von Google hatten wir bereits ausführlicher vorgestellt. Auch Yahoo hat mit YSlow eine ganz ähnliche Erweiterung entwickelt. Beide analysieren die Performance von Webseiten und geben dem Entwickler Hinweise für Verbesserungen.

Codeburner - integrierte Referenzen

Mit Codeburner (früher unter Firescope bekannt) integriert man die HTML- und CSS-Referenzen von Sitepoint.com in Firebug. Sie lassen sich dann ganz bequem über Shortcuts abrufen.

FirePHP - Tool zur PHP-Entwicklung

Wer häufig mit PHP entwickelt, der sollte sich einmal FirePHP anschauen. Mit diesem Firebug-Add-on wird die Kontrolle über die PHP-Entwicklung direkt im Browser erleichtert. Auch das Debuggen kann damit im Browser stattfinden.

Firediff - Change Monitor

Firediff ist ein Tracking-Tool, mit dem alle Veränderungen am DOM und CSS aufgezeichnet werden, so dass man sie jederzeit nachvollziehen kann.

Firecookie - Cookie-Features

Zwar bringt Firebug schon grundlegende Features zum Umgang mit Cookies mit, doch erst Firecookie macht den Funktionsumfang komplett. Auch die Manipulation von Cookiedaten ist möglich.

PixelPerfect - Design-HTML-Abgleich

Mit PixelPerfect kann man neue Design-Elemente über ein entwickeltes HTML-Gerüst legen, um so pixelgenau Fehler aufzuspüren.

Weitere Firebug-Addons finden sich im Artikel von WebResourcesDepot. Wer noch mehr Gründe für die Nutzung von Firebug und der Add-ons braucht, sollte sich diesen Beitrag von nettuts anschauen, in dem viele nützliche Tipps und Tricks zur Verwendung von Firebug enthalten sind.

Firebug
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Mit der Firefox-Extension Firebug lassen sich CSS, HTML und JavaScript in jeder Webseite direkt untersuchen und editieren. CSS-Elemente werden von Firebug aufgelistet und lassen sich modifizieren, so... mehr »
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